Walmart: Voting still open for On the Shelf entry by author Garces
By Peggy Kelly
Santa Paula News
Published: August 30, 2013
By Peggy Kelly
Santa Paula Times
“Garrett the Firefighter” and “Tyler the Cowpoke” and the soon to be released “Ryan the Pirate” are counting on you to help send them to college by voting for the books written by Santa Paulan Joe Garces to be placed on the cyberspace shelves of mega-retailer Walmart.com. You have until September 2 to make sure that Garces’ books will be available for sale at Walmart.com by casting your vote directly at: https://getontheshelf.walmart.com/product/1cdc/Children-s-books.
The tagline of the imaginative video created by the Garces family - Joe and wife Taira are both involved as hosts/producers of “Singular Santa Paula!” - and featuring their boys is they are pushing Dad Joe’s books because “We really want to go to college and want to learn to read!” The former is a goal and the latter reality, as the Garces’ boys of course can read.
The tongue-in-cheek video offers vignettes of each boy and notes the dream of the Garces couple - that one of these days the boys will be able to pay their own college tuition costs. Another tongue-in-cheek reason the boys want to learn to read is to enjoy the books, each which bears their name and likeness as the title character (Ryan is going to have to wait for his dad to finish “Ryan the Pirate,” but for the video he does display a hook in keeping with a famed pirate character).
The video is a Broke Daddy Film and the producer is listed as The Bank of Mommy, so it’s easy to see the whole family shared in the creative fun. In fact, the video already garnered support when it made it through the initial “On the Shelf” Walmart.com internal audition and was selected for public support and judging.
“Garrett the Firefighter” - published in 2008 - is a still-in-print tome that mirrors not only a passion of son Garrett, but also the real life career of father Joe, a City of Oxnard Firefighter. The book centers on one eventful night at the fire station experienced through the eyes of Garrett and his faithful fire dog, Flip-Over, as they respond to fires, save kitties stuck in trees, and become the heroes of their little town.
The book was originally a song Joe would sing to his firefighter-loving oldest son each night before bed. With illustrations by Bethaney Abercrombie, “Garrett the Firefighter” gained a strong following as did the later “Tyler the Cowpoke” featuring the second-oldest boy and his passion for everything cowboy and horses.
Garrett is 12 and a seventh-grade student at Isbell, and 10-year-old Tyler is in the fifth grade at McKevett Elementary School. Noted Joe, “Both are really good students and love to read despite the tongue-in-cheek humor of the video.”
Ryan, the youngest, is 7 years old and a second grader at McKevett Elementary School. Joe said, “Ryan’s book is in the works and hopefully will be done within a year,” so the youngest boy, also a good student and reader, can enjoy his own adventures as a pirate.
The family is urging everyone to vote daily through September 2 and remind friends and family to do so as well at: https://getontheshelf.walmart.com/product/1cdc/Children-s-books.